Type
Business expansion
Country
United Kingdom
Region
Location of affected unit(s)
Nationwide
Sector
Retail
Retail Trade, Except Of Motor Vehicles And Motorcycles
Retail Sale In Non-Specialised Stores
47.11 - Retail sale in non-specialised stores with food, beverages or tobacco predominating

6,000 jobs
Number of planned job creations
Job creation
Announcement Date
18 February 2010
Employment effect (start)
18 February 2010
Foreseen end date
31 December 2010

Description

Asda has announced it will open 10 new stores and expand 10 others in 2010, creating 6000 jobs. This is part of an aggressive sales plan following the lowest quarterly sales growth in two years for the Walmart owned company. Asda's chief executive, Andy Bond, blames the supermarket's strategy of offering promotions last year and the adverse weather for this drop in performance, saying that they would be returning to concentrating on universally lower prices. No figures were given regarding Asda's current number of employees.


Sources

  • 18 February 2010: The Guardian
  • 19 February 2010: The Financial Times

Citation

Eurofound (2010), ASDA, Business expansion in United Kingdom, factsheet number 70240, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/70240.