Ethics in the digital workplace
Digitisation and automation technologies, including artificial intelligence (AI), can affect working conditions in a variety of ways and their use in the workplace raises a host of new ethical concerns.
KPN, the leading Dutch telecommunications operator, is to restructure its call centre activities following the re-integration of its customer services unit SNT. KPN announced that 630 jobs would go as part of its wider plans to cut 8,000 staff over the next five years. The company said compulsory redundancies could not be ruled out completely.
KPN said it was focusing on call centres that supported its core business and was seeking to increase efficiency and effectiveness, resulting in lower costs and higher customer satisfaction. Processes will be streamlined, activities merged and capacity utilisation improved. SNT's other call centre services and services currently still provided to third parties will be outsourced, the company added. KPN announced in March 2005 it would be reducing between 1,500 and 1,750 jobs a year until 2009. KPN is under pressure from mounting competition in its domestic market - both at its mobile phone and fixed-line businesses and in Germany, where it runs E-Plus, a mobile phone carrier which is battling for market share against Deutsche Telekom and Vodafone.
Eurofound (2005), KPN, Internal restructuring in Netherlands, factsheet number 61882, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/61882.