Ethics in the digital workplace
Digitisation and automation technologies, including artificial intelligence (AI), can affect working conditions in a variety of ways and their use in the workplace raises a host of new ethical concerns.
Heineken, a Dutch multinational in the beverages sector, has announced an internal restructuring affecting approximately 400 jobs at its global headquarters in Amsterdam. The restructuring targets corporate and support functions, although specific units affected were not disclosed.
The decision is part of a five-year strategic plan aiming to accelerate the company’s digital transformation, increase agility, and reduce costs. Heineken plans to streamline operations by reallocating roles, automating tasks, and relocating functions to other international hubs, such as a recently announced office in India. This transformation comes amid declining sales volumes in Europe and North America.
The restructuring will involve a mix of dismissals, role reassignments, and relocations. No details are available about social partner consultations or redundancy negotiations at this stage.
Heineken currently employs 1,750 at its headquarter in Amsterdam.
Eurofound (2025), Heineken, Internal restructuring in Netherlands, factsheet number 203478, European Restructuring Monitor. Dublin, https://apps.eurofound.europa.eu/restructuring-events/detail/203478.