Ethics in the digital workplace
Digitisation and automation technologies, including artificial intelligence (AI), can affect working conditions in a variety of ways and their use in the workplace raises a host of new ethical concerns.

Following an expansion, the global fast food chain McDonald’s is looking for restaurant and McCafe workers, janitors, hostesses, and shift managers in training for sites across the country.
The starting net salary for restaurant workers is around €1230 (including €560 of non-taxable benefits per year). McCafe workers are offered close to €1200 net, janitors receive €1200, and hostesses are responsible for creating a good atmosphere of €1340. The salary for novice shift managers is €1330. All the listed salaries include the average monthly bonus of €560 per year.
McDonald’s in Croatia has 46 restaurants in 17 cities, and its 1,910 employees serve approximately 50,000 guests daily.
Eurofound (2025), McDonald’s, Business expansion in Croatia, factsheet number 202183, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/202183.